Overtime Is Investing Millions Expanding Its Athlete Talk Shows, Citing Virality
The sports media company Overtime plans to expand its slate of athlete talk shows in the coming months, growing its current roster of four series to as many as 10, according to chief executive Dan...
View ArticleThis QSR Brand Wants to Seduce Gen Z by Screaming in Their Faces
If you have a heart condition or any other issue that puts you at medical risk in the event that a stranger suddenly screams in your face, then it's best to stay far away from German Doner Kebab...
View ArticleHow TikTok Changed Advertising Forever
Mondelez International's Nutter Butter went viral with a disturbing, surreal crime scene of smeared peanut butter and broken cookies. Language-learning app Duolingo's green owl twerked for millions of...
View ArticleVML Names Eric Campbell North America CEO
VML has named Eric Campbell CEO of North America, a new position at the agency. Campbell will over see all of VML's North American offices while continuing in his role as global chief client officer....
View ArticleWinning On and Off the Field With Kansas City Chiefs CMO Lara Krug
In this episode of The Speed of Culture podcast, step into the heart of Chiefs Kingdom with Lara Krug, the Kansas City Chiefs' first-ever chief marketing officer, as she redefines what it means to...
View ArticleLocal Residents Show Support for Colorado Reporter Allegedly Attacked by...
The local community is showing its support for the Colorado reporter who was allegedly attacked by a man yelling about this being "Trump's America now." About 15 people showed up at the Mesa County...
View ArticleAT&T Guarantee Scores Big Audience at College Football Playoff
AT&T had no shortage of sports sponsorships it could've used to debut its new consumer guarantee, but the College Football Playoff offered the strongest kickoff its marketers could ask for. On...
View ArticleSupreme Court Unanimously Upholds Law to Ban TikTok In the US
The Supreme Court Friday upheld the law banning TikTok in the U.S. as of Jan. 19, dealing a major blow to the platform's 170 million American users and the businesses that rely on it for marketing and...
View ArticleHere’s the Roundup for the Week Ending January 17
Happy Friday to all who celebrate. In this week's edition of stories we didn't post for one reason or another, we see a ton of movement between and away from stations. And, in a local TV support...
View ArticleA Clydesdale Foal Steals the Show in Budweiser’s Super Bowl 59 Teaser
Baby animals are cute crowd-pleasers--and doesn't Budweiser know it. The Anheuser-Busch's (AB InBev)-owned beer brand has just unveiled its Super Bowl 59 ad teaser, "Something 'Big' Is Coming," and the...
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