EXCLUSIVE: Most Americans Don’t Care If TikTok Shuts Down
Opinions are roughly evenly split about the fate of the short-form video app.
View ArticleTrump Grants TikTok a Second 75-Day Extension, Pushing Deadline to Mid-June
"The deal requires more work to ensure all necessary approvals are signed,” Trump said
View ArticleIn First Big Marketing Push, OpenAI Makes ChatGPT Free for College Students
In its first major brand campaign under chief marketing officer (CMO) Kate Rouch, OpenAI is getting in front of college students ahead of final exams. On Thursday (April 3), Rouch […]
View ArticleReinventing Retail for Gen Z: Stacy Doren’s Vision for Journeys
How the footwear and fashion brand is innovating for the future.
View ArticleG/O Media Sells Quartz and The Inventory to Redbrick
The spin-off leaves G/O Media with just two remaining editorial brands.
View ArticleWednesday, April 2 Evening Cable News Ratings: Trump’s Tariff Speech...
All three networks crossed the million-viewer mark during the 4 p.m. hour.
View ArticleTicker: Former Cable Anchors Embrace Substack for Their Next Act
A recent New York Times article reveals how anchors are pivoting to Substack after departing cable news.
View ArticleHere’s the Roundup for the Week Ending April 4
The Tucson PD is PO'd over the reporting of a policeman's death.
View ArticleThursday, April 3 Evening Cable News Ratings: No Maddow, No Problem for The...
The Five continues to dominate Fox News' weekday schedule.
View ArticleCoca-Cola and Home Depot Head to the Finals in March Brandness Showdown
After a fierce semifinal round, only two brands are left standing in this year’s March Brandness tournament, powered by Nativo’s Brand Rank.
View ArticleWho’s in and Who’s out at MSNBC as SpinCo Spin-Off Looms
The SpinCo split means that journalists that have previously worked for both networks now have to choose one.
View ArticleWalmart Asks Brands to Boost Ad Spend by at Least 25% Despite Brands...
Another brand has increased annual spend by 75%.
View ArticleWeek of March 31 Morning News Ratings: GMA and Today Both See Week-to-Week Gains
GMA has won its total viewer battle with Today for the fourth straight week.
View ArticleThought Leadership Is Doing a Lot of Following These Days
A report on trend reports reveals a sea of sameness.
View ArticleThe AI Trailblazers Power 100 Are Building the Future
The leaders in artificial intelligence unlocking new business possibilities.
View ArticleSubway Hires Ex-PepsiCo Marketing Chief Greg Lyons as CMO
He previously led marketing for PepsiCo's North American beverage division.
View ArticleWeek of March 31 Evening News Ratings: NBC Nightly News Posts Biggest...
WNT stretched its total viewer lead over Nightly News to the largest in 30 years.
View ArticleDigital Tools to Elevate the Wine Experience With Treasury Wine Estates
Justin Noland on innovating in a restricted category and industry challenges.
View ArticleScripps Names Station Managers in Detroit and Salt Lake City
Scripps has named Tim Kochenderfer and Leona Wood station managers for WXYZ and WMYD and KSTU.
View ArticleWeek of March 31 Cable News Ratings: MSNBC Has Its Most-Watched Week Since...
Fox News won the week overall, but MSNBC saw the most sizable gains, particularly in total day.
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