Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession...
Flashback is a feature series that revisits key moments from TV news history with the Newsers that were part of them. Long before the fictional machinations of the Roy family, Americans were hooked on...
View ArticleAlly Financial Revives ‘Banksgiving’ With A TikTok Twist
Ally Financial is reviving its "Banksgiving" campaign, in which its call center associates hand out no-strings-attached funds to customers to help them overcome personal financial challenges. The...
View ArticleHere’s the Roundup for the Week Ending November 22
Happy Friday to all who celebrate! In this week's edition of stories we didn't get to for one reason or another, we get a little more info on the Tegna layoffs and how our friend AI may start to impact...
View ArticleWhat the Jake Paul vs. Mike Tyson Streaming Issues Mean for Netflix’s NFL Games
Netflix is announcing massive streaming numbers for its Jake Paul and Mike Tyson fight from over the weekend. However, the streaming service also suffered a technical knockout thanks to buffering and...
View ArticleMorning Joe Ends the Week With a Ratings Slide
Morning Joe ended a tumultuous week with a precipitous ratings drop. Since co-hosts Joe Scarborough and Mika Brzezinski disclosed their in-person meeting with President-elect Donald Trump, the MSNBC...
View ArticleTicker: CNN Orders Season 2 of Have I Got News For You
Top of the Ticker: CNN seems to be pleased with the performance of its satirical news show, Have I Got News For You. The Roy Wood Jr.-helmed American version of the long-running British series scored a...
View ArticleBravo and Van Leeuwen Scoop Up Fan Engagement With Real Housewives Ice Cream
When it comes to drama, the Real Housewives of Salt Lake City are always going to give it to you straight, with no sugar. But on this rare occasion, the ladies are getting sweet by rolling out a...
View ArticleHow News Outlets Are Preparing for Karoline Leavitt’s White House Press...
With Karoline Leavitt joining President-elect Donald Trump's administration as White House press secretary, press briefings might look slightly different in 2025. At 27, Leavitt will be the youngest...
View ArticleEXCLUSIVE: Ex-Chobani and Uber Marketer Thomas Ranese To Join Intuit as CMO
Tax, accounting, financial, and mailer software provider Intuit has picked Thomas Ranese to fill its CMO role, ADWEEK has learned. ADWEEK understands his remit will include marketing, corporate...
View ArticleDarrel Lieze-Adams Promoted to GM of WBBH
Darrel Lieze-Adams has been promoted to president and general manager of WBBH and WZVN serving the Fort Myers/Naples, Florida, television market. Lieze-Adams was the vice president and station manager...
View ArticleAll the Brands Chiming in on Kendrick Lamar’s ‘Mustard’ Reference
In their latest effort to capitalize on lightning-fast internet trends, many brands have taken to social media to scream about...mustard. The condiment-related enthusiasm comes in response to Kendrick...
View ArticleBudweiser To Take Center Stage As AB InBev Sponsors FIFA Club World Cup
Budweiser and Michelob Ultra are set to take a starring role at the 2025 Club World Cup, as FIFA and Anheuser-Busch InBev (AB InBev) expand their almost 40-year partnership to include sponsorship of...
View ArticleDOJ Presents Final Argument in Adtech Antitrust Suit vs. Google
The Department of Justice presented its final argument in its adtech antitrust lawsuit against Google, as the end nears for a trial that began in U.S. Eastern District Court of Virginia in Alexandria...
View ArticleNorah O’Donnell Sets Final CBS Evening News Broadcast for Jan. 24
Norah O'Donnell's tenure as CBS Evening News anchor will end on Friday, Jan. 24. The network made the internal announcement on Friday, noting that O'Donnell agreed to stay with the broadcast through...
View ArticleOvernight Cable News Ratings Nov. 19-21: SpinCo News Fails to Spark an MSNBC...
Tuesday, November 19 Fox News continues to lap the competition in both total viewers and the Adults 25-54 demo. Jesse Watters Primetime was the network's most-watched show in the latter category, while...
View ArticleBrands Are Lining Up for the Chance to Help Americans Cook Thanksgiving...
According to recent polling from Pew and Harris, 91% of Americans celebrate Thanksgiving, and six in 10 plan to cook it themselves. Using a little back-of-the-envelope math means nearly 183 million...
View ArticleJoey King (Literally) Puts On Her Game Face for e.l.f as It Continues to...
E.l.f. Cosmetics is expanding its sports marketing presence with its football-themed "Eyes. Lips. Face. Fandom." campaign. Created in partnership with 72andSunny Amsterdam, the beauty brand recruited...
View ArticleWalmart Becomes the Latest (and Largest) Brand to Slash DEI Initiatives
The latest diversity, equity, and inclusion domino to fall is also the largest, as retail colossus Walmart confirmed that it is scaling back or eliminating related initiatives, including no longer...
View ArticleHow Wicked Avoided Consumer Fatigue To Create Box Office Magic
In recent years, the marketing landscape has been dominated by large-scale, expensive campaigns designed to capture consumer attention. From the ubiquitous pink of the Barbie movie to the pervasive...
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