Why AI Design Needs Metaphors to Bridge the Gap With Consumers
On the day of the release of ChatGPT 4.0, OpenAI CEO Sam Altman tweeted "her"--a reference to the 2013 science fiction film in which an AI chatbot named Samantha, voiced by Scarlett Johansson, develops...
View ArticleTy Steele to Anchor Evenings at WDIV in Detroit
Ty Steele will join Detroit NBC affiliate WDIV as anchor for the stations 5, 6 and 11 p.m. newscasts. Steele will work alongside Kimberly Gill, Kim Adams, and Hobie Artigue beginning December 16. He'll...
View ArticleSam Altman Says The New York Times Is ‘On the Wrong Side of History’ Over AI...
Editor's note: This story was updated after publication with a statement from The New York Times. OpenAI CEO Sam Altman took a jab at The New York Times' high-profile lawsuit against OpenAI and...
View ArticleWeek of Nov. 25 Evening News Ratings: Thanksgiving Takes Priority During a...
The Thanksgiving holiday weekend understandably led to lower viewership across all three evening newscasts during the week of Nov. 25. NBC Nightly News with Lester Holt was the lone standout during...
View ArticleWeek of Nov. 25 Morning News Ratings: Today Stays on Top With a Little Help...
NBC News' Today remained America's top morning show in both total viewers and the advertiser-prized Adults 25-54 for the Thanksgiving week of Nov. 25. However, this week's win comes with a big caveat:...
View ArticleDonald Trump Returns to Legacy Media With Meet the Press Interview
President-elect Donald Trump will break his extended hiatus from non-Fox News legacy media outlets this weekend. With one month to go before he re-enters the Oval Office, Trump is set to speak with NBC...
View ArticleNo Brand Experienced More Growth In 2024 Than the WNBA
After a record-breaking season, the WNBA's winning streak continues. A new report from data analytics firm Morning Consult, which tracks how consumers perceive thousands of brands each day, reveals no...
View ArticlePerplexity Adds The Independent, LA Times, Blavity, and Others to Its...
Perplexity's Publisher Program, which distributes revenue to media outlets when their content appears next to ads on the AI search platform, has recruited its second batch of publisher partners. The...
View ArticleAllen Media Makes Cuts at Wisconsin Stations
Keith Edwards who has worked at Eu Clair, Wisconsin ABC affiliate WQOW since 1981 is one of many staffers who have reportedly "vanished from the station this week," according to Volumeone.org. The...
View ArticleCall Her Daddy’s Alex Cooper Launches Her First Product
Alex Cooper, the popular podcast host of Call Her Daddy is ready for her next act: entering the beverage space. Cooper unveiled the launch of her hydration drink, called Unwell Hydration, on Dec. 4 at...
View ArticleSports-Focused Streamer Fubo Says Revenue From Upfront Commitments Increased 40%
When sports-first streamer Fubo closed its 2024-25 upfront season, revenue from upfront commitments was up over 40% compared to the previous year, which is an all-time high, according to the company....
View ArticleUlta’s Guest-Centric Strategy Is the Future of Beauty
Ulta Beauty is a powerhouse in the retail and beauty industries, blending innovation with a guest-first philosophy to create unmatched experiences. With over 1,400 stores and 50,000+ associates, Ulta...
View ArticleSpotify is the Latest Brand Facing AI Backlash Over Wrapped Campaign
Spotify is the latest brand to face criticism for using generative AI in its highly anticipated end-of-year campaign, Wrapped, released yesterday (Dec. 4). Disgruntled users took to TikTok, X, and...
View ArticleCondé Nast Culls Its C-Suite in Fresh Round of Layoffs
The digital media company Conde Nast laid off a number of its top executives, along with key events, social media, and editorial staff, in a targeted round of cuts Thursday evening, according to...
View ArticleDave Griek to Anchor for News Channel Nebraska
Dave Griek will join News Channel Nebraska as evening anchor next week. "I am honored to continue my career as evening anchor with News Channel Nebraska," Griek said. "This state is full of wonderful...
View ArticleOpenAI Gears Up for a Blockbuster 2025: Big Moves, Big Risks, and Potentially...
With a valuation of $157 billion and a string of strategic moves, OpenAI is setting the stage for what could be a transformative 2025. The company is pushing to dominate the AI landscape by recruiting...
View ArticleUnlikability Could Be Your Brand’s Secret Weapon
Cue the scene: me, 14 years old, sitting in the bleachers at my middle school dance. Not one girl wanted to dance with me. I couldn't figure it out. I had what I thought were top-tier dance moves. But...
View ArticleHome Depot’s Secret to Finding Its Boy-Next-Door Models: Hire the Boy Next Door
Of all the creative assets in a brand marketer's toolkit, few are as humble (or essential) as the lifestyle photo--those stills and videos that feature a smiling model appearing alongside the product....
View ArticleEd Trauschke to Retire from WNCN in December
Veteran news director Ed Trauschke is retiring from Raleigh, N.C. CBS affiliate WNCN. He joined the station in 2017. His last day at WNCN will be Friday, December 20, 2024. "For the last seven years Ed...
View ArticleThe Ad Council Raises Over $9 Million to Support Social Impact Campaigns
The Ad Council, at its 70th annual public service award dinner Thursday night, honored Walt Disney Company CEO Bob Iger for his outstanding corporate citizenship, including his support for multiple Ad...
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