Toi Thornton Departs NBC Connecticut After A Year
Toi Thornton has signed off from NBC Connecticut. Thornton was the weekend morning anchor at the NBC owned Hartford station. "LIFE UPDATE: This week is my final week at NBC Connecticut. Thank you to...
View ArticleThe 5 Most Controversial Billboards of 2024
This article was originally published in May 2024, and has since been updated with new information The first billboard ads date back to 1835 when Jared Bell debuted 50-foot-high placards to advertise...
View ArticleWant to Cut Emissions From Your Ad Campaign? Try Old-Fashioned Billboards
Out-of-home advertising could reduce the carbon emissions of your ad campaign. Global OOH ad agency Billups worked with carbon intelligence firm Cedara to measure the environmental impact of OOH...
View ArticleGiving Season Lasts All Year Long for Production Company Spark & Riot
The end of the year is a time of giving, as people and companies open their wallets during the holidays and charities capture the bulk of their donations for the year. One company makes sure its giving...
View ArticleGiving the Gift of Ganja on the Down-Low Just Got Easier
From the brand that packaged cannabis like top-shelf liquor for the 2023 holidays comes a new--even more covert--way to give the gift of ganja. Vivid, which has a devoted fan following among Missouri...
View ArticleDomino’s Saves Squid Game Contestants With Emergency Pizza
Domino's is inserting itself into the high stakes challenges of Squid Game ahead of the Netflix hit show's season 2 premiere, with ads showing pizza deliveries saving contestants from being eliminated....
View ArticleOlivia Rodrigo’s Sony Headphones Are Built for Gen Z
Many brands simply add a celebrity's branding when working with artists. But Olivia Rodrigio has partnered twice with Sony to make custom headphones. After developing a pair of earphones called LinkBud...
View ArticleBumble CMO Selby Drummond to Exit
Bumble's chief marketing officer (CMO), Selby Drummond, is leaving after four years with the dating app. The business confirmed she will exit in January to pursue an external opportunity. It did not...
View ArticleHellmann’s Crashes Charli XCX Brat Tour With Homage to ‘Sandwich Bag’ Poster
Hellmann's is so brat. As brat summer turned into brat fall - with the pop star who inspired a thousand memes, Charli XCX, taking her Brat arena tour to the U.K. - Hellmann's became the latest brand to...
View ArticleAn Exclusive Peek Inside Project Orange, Home Depot’s Hushed New...
Rigby is on a freelance gig. His day job is sniffing out cadavers for the police department, but today, the frisky retriever is on a soundstage in front of a camera. In a few minutes, a bunch of kids...
View ArticleBuzzFeed Is Facing a $124 Million Debt Crisis
The digital media company BuzzFeed Inc., which owns BuzzFeed, HuffPost, and the properties Tasty and First We Feast, is facing a potential $124 million debt crisis related to funds it raised in June...
View ArticlePut Down the Controller: The New TNT Sports Altcast Only Looks Like a Video Game
NBA 2K and Genius Sports found the cheat code for drawing more fans to the 2024 Emirates NBA Cup: Turn it into a video game. As TNT Sports' networks and platforms show the tournament's quarterfinal and...
View ArticleZevia Trolls Coke in an AI-Gone-Wild Holiday Ad
It doesn't take an eagle eye to see there's something amiss in the just-launched Zevia holiday campaign. From the first frames, the 30-second spot proudly declares its AI-generated shenanigans in the...
View ArticleThe 20 Best Ads of 2024
Beyonce leaned into her cowboy era, a gecko grew up, a barf bag went viral. Michael Cera pranked the nation, Waldo had an existential crisis, Ben Affleck realized his boy band dreams, and a potato chip...
View ArticleHow Soccer Practice Scored The Home Depot a 2026 World Cup Sponsorship
As the 2026 World Cup approaches, The Home Depot is building toward a different kind of game day. This morning, FIFA announced The Home Depot as the "Official Home Improvement Retailer" for FIFA World...
View ArticleSpotify’s ‘2024 Wrapped’ Celebrates the Brat Girls, Swifties, and Other...
To mark the 10th year of Spotify Wrapped, the streaming giant is celebrating the unique and surprising ways artists and creators have shaped fans' lives around the world. On Wednesday (Dec. 4), Spotify...
View ArticleSnoop Dogg’s Latest Collab? Fronting Publicis’ Holiday ‘Wishzels’ With CEO...
Publicis Groupe CEO Arthur Sadoun likes to put his own spin on the obligatory company-wide Holiday memo leaders are obliged to send in Q4. Every year, he sends out a "Wishes" film, sending seasonal...
View ArticleVery Demure, Very Mindful: TikTok Reveals Its Top Trends of 2024
TikTok shared the year's most memorable businesses, creators, cultural icons, moments, and trends on its platform in the U.K. with Wednesday's release of Year on TikTok 2024. Man in Finance landed...
View ArticleHearst Names Shawn Oswald GM of WISN in Milwaukee
Longtime Hearst Television executive Shawn Oswald has been named president and general manager of Hearst Television's Milwaukee, Wisconsin ABC affiliate WISN. He will take over for Jan Wade, who is...
View ArticleOpenAI Finds Its First CMO In Ex-Coinbase Marketing Chief Kate Rouch
OpenAI has found its first chief marketing officer (CMO) in former Coinbase CMO Kate Rouch. At OpenAI, she will oversee marketing AI chatbot ChatGPT to consumer and enterprise audiences, reported Ad...
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